About our Company
At ValuAccount, we help businesses operate smarter from the inside out. Our services include systems implementation using the CLEAR Framework, business optimization, marketing, bookkeeping, payroll, and financial operations. We tailor every solution to fit your unique goals—never the other way around. With a commitment to transparency, accountability, and scalable growth, we partner with you to build efficient, future-ready systems that support long-term success.
Aaron Essary - Accounting & Bookkeeping
Alongside of providing bookkeeping service, I provide business consulting services in the areas of new business formations, benefit implementations, internal controls, accounting systems, and sell-side due diligence. I am not just looking to only meet your needs, but to provide expert advise and look for proactive ways to improve your business.
I have a solid understanding of the GL impacts behind accounting software interfaces. I am proficient in Accounts Payable, Microsoft Excel and Access, ERP systems such as Netsuite, and account reconciliations.
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Rafael Gonzalez - Process Optimization and Executive Leadership Function
As a seasoned Chief Operating Officer and Partner of our consulting group, Rafael specializes in transforming operational challenges into streamlined, scalable solutions. With a background in logistics and supply chain management, he leads initiatives that drive efficiency, reduce overhead, and enhance overall organizational performance.
Rafael has led the successful development and implementation of fleet and asset management systems, standardized operational procedures across departments, and restructured warehouse layouts to support lean production models. These efforts have consistently resulted in improved productivity, cost control, and service quality for the businesses he supports.
A strong advocate for sustainable growth and process optimization, Rafael partners with clients to align daily operations with long-term strategic goals—ensuring that every system and process supports measurable progress.